The fitness community is mourning the loss of Amy Mendez, also known by her full name Zunilda Hoyos Mendez, following reports of her passing shared on social media.
Amy was best known online through her handle @amymendez1312, where she regularly posted about fitness, wellness, and strength. Her presence was bold, empowering, and deeply influential within the bodybuilding and physique space. With each post, Amy embodied confidence, discipline, and authenticity—earning admiration from fans and peers alike.
The news was first acknowledged publicly by Amazonian Beauties (@amazonianbeaut3), a platform that celebrates women in strength sports and physique competition. In a solemn message, they wrote:
“Woke up to the news that Amy Mendez (Zunilda Hoyos Mendez) passed away.”
Tributes are pouring in from followers, fellow athletes, and organizations that had followed Amy’s journey and celebrated her accomplishments.
Apparently her husband had seized her account and wrote this:
For the past 20 weeks, Amy has been training for a bodybuilding competition and has been on a heavy steroid cycle. Her Coach has her taking many steroids including trenbolone(no female should ever take trenbolone) and I told him not to give this to her as it will make her very crazy. And it did. The last weeks she has become even more aggressive and mentally abusive, even smashing a door in our apartment. This is with me, she is a completely different and nice person to everyone else. So how did we get here…4 years ago we got back together after a bad breakup which was all my fault. One of her conditions of getting back together was that she wanted control over all our finances, I gave in and transferred ALL my money to her, 2.7 million dollars of crypto. She is obviously very successful, earning 1 million dollars a year from fan pages. I told her she didn’t need to do the fan pages because we have money, but she loved the attention. During the last 4 years I was not allowed to have access to our money and had to ask her permission for anything I purchased. She has used this as a control over me. She has used heavy steroids for the last 4 years and I believe this with lots of money, attention, and lots of fan page fame has changed her into a controlling aggressive person towards me. She has now asked for a divorce and told me that under Colombian Law(we were married in Colombia), that she keeps everything including my money, because everything is in her name.
Amy was more than a competitor she was a role model for strength, self-expression, and perseverance. Her impact extended beyond the stage, inspiring many women to embrace their own power and pursue goals without hesitation.
As we await further information, we offer our deepest condolences to her loved ones, supporters, and everyone who had the privilege of crossing paths with her online or in person.
Amy Mendez’s legacy lives on through the strength she shared and the lives she touched.
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